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Frank Mesina Objective Education The University of Illinois at Chicago Experience Sapient Worked with a team of information architects, content strategists and developers in revamping sections of Hyatt.com. Redesigned specific sections of the site, introducing best practices in visual design and art direction. ClickMotive Provided Art Direction and design for web-based applications for clients in the automotive industry. Managed a team of designers in establishing and maintaining design standards for all interface designs. Provided regular feedback to design team in order to help grow their creative sensibilities and progress in their design skills. Worked with account services, production, project management, and development to foster a collaborative, team environment. Created marketing materials to support sales staff, including proposed site designs, email campaigns, presentation materials and print projects. Digital Standard, Inc. Developed brands for Digital Standard, Inc. and it's mobile marketing platform, Saki Mobile. Designed mobile media user interfaces, social-networking applications, icons and illustrations for product development team. Designed all online and print collateral for marketing group, which included Web sites, promotional campaigns, business development materials, online newsletters, press releases and media kits. d2 Digital Designs Provided creative direction and design for client and d2 interactive media, including kiosk, CD-ROM and Web site design as well as a few print projects. Responsible for inspiring a production staff of multimedia specialists, preserving the design integrity of the creative department’s work. Met with clients to insure conceptual and aesthetic direction, while overseeing the production of these jobs from start to finish. Other related duties included interviewing designers, working with vendors and providing art direction to freelancers.
Sapient Designed interface for web-based health care application. Worked within a team of branding and marketing directors to establish the client’s brand through the use of mood boards, competitive analysis and maintaining the brand’s integrity through the design of detailed style guides.
Satama Interactive Recreated the U.S. branch of Satama’s brand image, through Web site, collateral and marketing
material designs. Art directed, designed and assisted in project management on various jobs by working closely with designers, multimedia specialists, copywriters and production managers.
USWeb/CKS Art directed and designed several e-commerce sites, produced comp work for business development proposals, iMC2 Established the features and look and feel for client Web sites, developed site structure and navigation, designed art for proposals and marketing materials and advised clients on effective visual solutions for online media. Was responsible for acting as the point person for HR on designer interviews and new hires. Acted as the creative editor within the design department to ensure quality control. Italia/Gal Advertising Produced print ads for a computer retail chain which were placed in several magazine,
newspaper and direct mail pieces. Designed promotional items such as brochures, calendars and media kits.
The Forbes Group Designed print material for several fast food chains. Prepared camera ready artwork, created marker comps, built mockups, retouched photos and supported in client presentation materials.
Freelance Design Clients: Paramount Pictures, Nokia, Museum Towers, Prince Tennis, Centex Construction
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